An article examined the exposure of adolescents to television alcohol advertising in the United Kingdom, the Netherlands, and Germany. It said that adolescents (aged 10 to 15 years) in the United Kingdom and the Netherlands had higher exposure relative to adults than would be expected from their television viewing. However, younger children in each country (aged 4 to 9) had lower exposure than adults to advertising. The article suggested further work across a wider range of countries to explore the relationship between national policies and youth viewing of alcohol advertising.
Source: Sunil Patil, Eleanor Winpenny, Marc Elliott, Charlene Rohr, and Ellen Nolte, 'Youth exposure to alcohol advertising on television in the UK, the Netherlands and Germany', European Journal of Public Health, Volume 24 Issue 4
A private member's Bill was published that was designed to place restrictions on the advertising of high-cost credit agreements.
Source: High-cost Credit Agreements (Advertising Restrictions) Bill, Lord Mitchell, TSO