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CJO Now Includes:

567,269 articles from 321 leading journals.

Journal of Advertising Research

Editorial Board

Co-Editor

• Dr Joseph Plummer
• Joseph Plummer
  EVP, Director of Research & Insight Development
  McCann Erickson Worldwide
  622 Third Avenue, 28th Floor
  New York, N.Y. 10017
  
  
• joseph.plummer@mccann.com

• Mr Bob Woodard
• Bob Woodard
  V.P., Global Consumer & Customer Insights
  Campbell Soup Company
  1 Campbell Place
  Camden, NJ 08103-1701
  
  
• bob_woodard@campbellsoup.com

Senior Editorial Advisory Board

• Valentine Appel

• Allan L. Baldinger
• lpsos-NPD

• Thornton Lockwood
• The Lockwood Group, USA

• William T. Moran
• Longman-Moran Analytics, USA

• Marilyn Watts

• William D. Wells
• University of Minnesota, USA

• Abbott Wool
• Abbott Wool Media/Marketing, LLC, USA

• Martin Yazmir
• Northstar Research Associates, Inc.

• Fred Zufryden
• University of Southern California, USA

Editorial Advisory Board

• Avery Abernethy
• Auburn University, USA

• Joseph Abruzzo
• The Media Edge

• Dean Adams

• Robert Barocci

• Rajeev Batra

• Rex Briggs

• Bobby J. Calder

• Neil Canter

• Ira Carlin

• Larry Chiagouris

• C. Samuel Craig
• New York University, USA

• Barbara Delia

• Jeremy Diamond

• John Eighmey
• Iowa State University, USA

• Erwin Ephron
• Ephron, Papazian, and Ephron

• Thomas Evans

• Judy Harrigan

• Martin R. Lautman
• ARBOR, Inc.

• A. Dawn Lesh

• Leonard Lodish
• University of Pennsylvania, USA

• Richard Lutz
• University of Florida, USA

• Harold Meij

• Gary Morgan

• Frederik Nauckhoff

• Nat Puccio

• Marian Salzman

• Jonathan B. Sims

• Kate Sirkin

• Horst Stipp
• NBC

• Alice Sylvester
• Foote, Cone, & Belding

• John Tarsa
• Ocean Spray Cranberries, Inc.

• David Torres

• Brian Wansink
• University of Illinois - Urbana-Champaign, USA

• Gerald Zaltman

Managing Editor

• Courtney Wolf
• The Advertising Research Foundation, USA
• journal@theARF.org

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