A conventional print publication, like ANTIQUITY has a choice in an electronic era: to remain print-only, to convert wholly to electronic format, or to find some hybrid or combination inbetween. ANTIQW has chosen to stay primarily in a print format (a conventional sewn paperback quarterly book) that is paid for by subscribers, and to develop alongside that a modest web presence that is free to anyone. Our circumstances are typical; so are both our uncertainty as to the future and the nature of our response so far. Very few publications – whether journals, magazines or newspapers – have left print to go fully electronic; many have a web presence, and those that have chosen to have none begin to appear as if they are thereby marginalizing themselves. This brief note reports why we tried, what we have done, how, and with what result.