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Morale and the Postwar Politics of Consensus

Published online by Cambridge University Press:  19 July 2013

Abstract

The aftermath of the Second World War saw massive efforts to promote morale management across British industry. While these new discourses and industrial practices have often been explained in terms of the development of expert knowledge, this article places them at the center of the politics of social reconstruction. While the proper management of morale was linked to greater productivity, this article argues that it was often their assumed benefits regarding social cohesion and harmony that mattered most. It shows the ways in which government officials, management experts, and social scientists mobilized the perceived links that the war had forged among morale, collective sacrifice, and democratic citizenship and thus turned the workplace into a privileged site for the manufacture of consensus.

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Articles
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Copyright © The North American Conference on British Studies 2013 

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References

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59 A survey undertaken by the Industrial Welfare Society in 1955 showed that of the fifty-seven magazines whose editors responded to the survey, fifteen magazines had been established before the war, two during the war, and the overwhelming majority, thirty-seven, in its aftermath. Industrial Welfare Society Survey N. 32, Employee Magazines (1955), 7, MSS 303.IS/1, Modern Records Center (MRC).

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62 Titmuss was a central figure, but of course not the only one, in this endeavor.

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74 The dissolution of the Tizard Committee is explored in Tiratsoo and Tomlinson, Industrial Efficiency, 93.

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78 Their surveys related to research on the “human factor” as a whole, but it is only human relations that concerns us here.

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87 For this reason, “practical” research projects received priority. Department of Scientific and Industrial Research and Medical Research Council, Final Report of the Joint Committee on Human Relations in Industry, 1954–1957, and Report of the Joint Committee on Individual Efficiency in Industry, 1953–1957 (London, 1958), 36Google Scholar.

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92 Extracts from a statement prepared at the request of the Working Party on Research and Productivity of the Scientific Advisory Council: possible contributions of applied social science to increased industrial productivity, TNA, FD 1/308.

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106 See, for example, James Stitt, Joint Industrial Councils in British History: Inception, Adoption, and Utilization, 1917–1939 (Westport, CT, 2006).

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