Behavioral and Brain Sciences

Open Peer Commentary

Ideology as cooperative affordance

Joseph Bulbuliaa1 and Richard Sosisa2

a1 Faculty of Humanities and Social Sciences, Victoria University, Wellington, New Zealand [email protected]

a2 Department of Anthropology, U-2176, University of Connecticut, Storrs, CT 06269-2176. [email protected]


McKay & Dennett (M&D) observe that beliefs need not be true in order to evolve. We connect this insight with Schelling's work on cooperative commitment to suggest that some beliefs – ideologies – are best approached as social goals. We explain why a social-interactive perspective is important to explaining the dynamics of belief formation and revision among situated partners.