Behavioral and Brain Sciences

Open Peer Commentary
van Gelder: The dynamical hypothesis

The dynamical hypothesis in social cognition

J. Richard Eiser a1
a1 Department of Psychology, University of Exeter, Exeter EX4 4QG, United Kingdom


Research in attitudes and social cognition exemplifies van Gelder's distinction between the computational and dynamical approaches. The former emphasizes linear measurement and rational decision-making. The latter considers processes of associative memory and self-organization in attitude formation and social influence. The study of dynamical processes in social cognition has been facilitated by connectionist approaches to computation.