The
Averaged
America:
Surveys,
Citizens,
and
the
Making
of
a
Mass
Public. By Sarah E. Igo. Cambridge, MA: Harvard University Press,
2007. 408p. $35.00.
If I told you that this book is about the history of survey research
in America, would you read it? If I told you that much of the book deals
with Alfred Kinsey's reports on human sexuality, would that pique
your interest?